A Voting System for the LAUS Awards

How to increase participation through a data physicalizations.

ADG and DDS developed the Drip-by-Tweet installation, a kinetic mechanism that transforms real time tweets into a liquid infographic for the Laus Audience Awards in Barcelona.

From digital irrelevance towards a meaningful physics.

The Audience Laus Award is an award given to the most voted nominee for the FAD Awards of Design in Spain. The process of vote is usually made using the Twitter platform where everyone can vote their favourite nominee using a numerical code. The standards of participation are over 5,000 Tweets.

For the last edition of Laus Awards the organisation wanted to increase the participation in order to add more value to the award. We realised that sending a tweet didn't had the experience importance that a vote like this one needs.

One of the most important things to work with was the term transparency. That's why we decided to create a real time interaction where you could see the ongoing process of the vote.

The machine had 341 test tubes each of them connected to one of the nominees, as soon as you where tweeting one of them the machine was sending a drop of liquid gold inside the specific test tube that you had tweeted.

A machine that makes visible the invisible.

Video Test

From an individual awarded to a collective way of recognition

The whole system not only changed the process of vote but the award itself. Each of the test tubes was after the vote given to the nominees transforming this old idea of one Audience Award but 371 different awards with their own proportion of audience votes.

An artifact that brings to light an opaque process and re-thinks our relations with the digital world.

Drip-By-Tweet increased a vote process that used to have 5,000 tweets up to 23,000 tweets in one month. 371 awards were given to best design projects of design in Spain.

Drip-By-Tweet is an open system that can be sync with all kind of different data interactions.

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